In a world with fabulous events that require elegant dress codes, Royal Ascot is in a league of its own. It is, after all, the most prestigious event in the racing calendar. As the royals, celebs and guests proved in Berkshire, fashion at Royal Ascot can never be boring.




This year more than ever, tradition was eschewed in favour of a contemporary take on occasionwear and setting the sartorial tone was the Princess of Wales, Kate Middleton who was a strong leader in the colour stakes, courtesy of Alexander McQueen and Phillip Treacy. Her all-red look felt like a cool, bold choice in a sea of pastels, and was possibly a special nod to the same scarlet look that Princess Diana wore to the event 30 years previously.
Here are some of the other fashion trends that dominated at the event:
HEAD-TO-TOE PINK



Thank you, Margot Robbie, we’re now dreaming in pink. From last year’s Valentino runway to the upcoming Barbie movie, pink has been enjoying a fashionable makeover, and it’s made its way to Ascot too. Candy pink to bubblegum, blush to pastel, no matter the shade, the prettiest pick this season is undoubtedly pink.
ALL-WHITE ENSEMBLES
All-white ensembles were a popular choice, with many guests opting for crisp, clean looks in shades of ivory, cream, and white. These outfits were often accessorized with bold hats and jewellery, which helped to add a touch of glamour.



Pastel shades were also in vogue, with soft pinks, blues, and greens making an appearance on the racecourse. These colours were often paired with floral prints, which added a tinge of femininity to the looks.



CLASSIC TAILORING
Tailoring was another major trend at Royal Ascot 2023. Women’s suits were a popular choice, and many guests opted for tailored dresses and skirts. These outfits were often paired with statement jackets or coats, which helped to add a touch of personality.




THE HATS AND FASCINATORS
Hats, of course, were a must-have for any Royal Ascot attendee. This year, there was a wide variety of hats on display, from classic fascinators to elaborate headpieces. There was even a trend for hats that incorporated flowers, which was a nod to the event’s English countryside setting.

Sustainable fashion was also a major focus at Royal Ascot 2023. The racecourse launched a new sustainability initiative called “The Royal Ascot Lookbook”, which encourages attendees to rent or buy pre-loved clothing. This initiative is part of the racecourse’s commitment to reducing its environmental impact.


Overall, the fashion at Royal Ascot 2023 was a showcase of classic elegance with a touch of modern flair. The looks were both stylish and sustainable, and they set the tone for the summer’s racing season.


